
Carolina Brush Privacy Policy
Last Updated: September 2025
Carolina Brush values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and protect your data when you visit our website, communicate with us, or do business with our company.
This policy applies to all personal data we process, whether collected via our website (www.carolinabrush.com), by phone, or through email correspondence, and includes provisions for compliance with U.S. privacy laws and the European Union’s General Data Protection Regulation (GDPR).
1. Information We Collect
a. Information You Provide Voluntarily
- Name, email address, phone number, mailing address
- Company name and job title
- Project specifications, drawings, or technical data provided via our quote form
- Any other information you share when contacting us
b. Information Collected Automatically
When you visit our website, we may automatically collect:
- IP address
- Browser type and version
- Device type
- Pages visited and time spent
- Referral sources (e.g., search engine, direct link)
This information is collected via cookies and analytics tools (e.g., Google Analytics).
c. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your browsing experience, understand user behavior, and improve our website. You may disable cookies in your browser settings, but some website features may not function properly.
2. How We Use Your Information
We use your information for the following purposes:
- To respond to inquiries and provide requested information or quotes
- To process orders and fulfill contractual obligations
- To improve our website, products, and services
- To send follow-up communications or support
- For internal analytics and performance monitoring
- To comply with legal obligations
We do not sell, rent, or trade your personal information to third parties.
3. Legal Basis for Processing (GDPR)
If you are located in the European Economic Area (EEA), we process your personal data based on the following legal grounds:
- Your consent (e.g., when you submit a form)
- Contractual necessity (e.g., to fulfill an order or provide a quote)
- Legitimate interests, such as improving website performance and customer service
- Legal obligation, if required to comply with applicable laws
4. Data Sharing and Disclosure
We may share your information with trusted third parties, including:
- Service providers (e.g., web hosting, email platforms, analytics tools)
- Legal or regulatory authorities, when required by law
- Contractors or consultants who are bound by confidentiality obligations
All third-party providers are required to protect your information and use it only for the services they provide on our behalf.
5. Data Retention
We retain personal data only as long as necessary to fulfill the purposes described in this policy, or as required by law. If you request deletion, we will securely delete or anonymize your data unless retention is required for legal or contractual reasons.
6. Your Rights Under GDPR (If Applicable)
If you are a resident of the EEA or other GDPR-compliant jurisdiction, you have the right to:
- Access, update, or correct your personal data
- Request deletion of your data
- Restrict or object to processing
- Request data portability
- Withdraw consent at any time (without affecting prior lawful processing)
To exercise any of these rights, please contact us at
privacy@carolinabrush.com.
7. Data Security
We use industry-standard technical and organizational measures to protect your personal information. These include:
- Secure web hosting
- Encrypted data transmission where applicable
- Access control and employee confidentiality policies
While we take appropriate steps to secure your data, no online transmission or storage is 100% secure. Please contact us if you believe your data has been compromised.
8. Children’s Privacy
Our website and services are not intended for children under 16. We do not knowingly collect personal data from children. If you believe we have inadvertently collected such data, please contact us for immediate removal.
9. Links to Other Websites
Our site may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. We encourage users to read the privacy policies of any external sites they visit.
10. Updates to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted to this page with a revised effective date. If material changes are made, we will notify users where appropriate.
11. Contact Us
If you have questions about this Privacy Policy or how we handle your personal data, please contact:
Carolina Brush
P.O. Box 2469
Gastonia, NC 28053
Phone: 800-822-1160
Email: privacy@carolinabrush.com

